LG Electronics is setting its sights on robotic actuators and business-to-business appliances as promising avenues for growth. The company is gearing up for possibly significant orders from major global tech firms, having developed actuators that are lighter, more efficient, and competitive in cost. With mass production in the pipeline, LG is currently in talks with several key technology companies and anticipates the finalization of a substantial initial order in the near future.
Earlier this year, LG introduced its LG Axium actuator brand, leveraging its expertise in motors, drive controls, and component design honed through its home appliance division. The company plans to establish a fully automated actuator production line at its Changwon plant by year-end. LG forecasts a rise in demand for actuators in tandem with the growth of physical AI and humanoid robotics, particularly by 2030. Plans are underway to deploy humanoid robots at LG’s Tennessee facility and Changwon smart factory, with eventual expansion into household applications as safety technologies advance.
In addition to its focus on actuators, LG is broadening its B2B appliance sector. Over the past three years, its built-in appliance and commercial laundry divisions have each experienced annual revenue increases exceeding 40%. In Europe, LG is enhancing its specialist sales team, expanding premium built-in brands, and aims to boost product displays to 3,000 outlets by the close of the year.
LG is also fortifying its commercial laundry business by introducing larger-capacity machines and extending partnerships across Southeast Asia. In Europe, the company is promoting high-efficiency appliances as part of its ambition to become a leading home appliance manufacturer in the region by 2030.